2014年6月28日(土) 13時 原宿 神宮前交差点にオープン
Established in 1968, BROOK’S started off as a humble teashop.
With our desire to serve a better cup of tea, we have honed our skill in tea-roasting,
an important process that determines the taste of tea.
This expertise we accumulated lives on in the roasting of BROOK’S coffee.
While it is easy to lose sight of the customer's face in the eCommerce business,
we interpret it as a "bidirectional business model" and for 46 years since our foundation,
we have strived to make products and provide service that are not unidirectional.
An exquisite taste creation, the Japanese traditional hospitality and spirit of harmony,
and a cuisine tradition of paying respect to the natural taste of ingredients.
What we term as "和 Wa Coffee" is the concoction of
these Japanese spirit of "Wa" and BROOK'S incessant pursuit of perfection.
The streets of Harajuku, Tokyo, is where people of different ages
and nationalities from all walks of life congregate,
where culture, art, fashion converge, and where these factors merges to spark more inspiration.
To spread BROOK'S 和 Wa Coffee from this location and fill the world with joy – that is our wish.
We sincerely wish that BROOK’S CAFÉ will become a place
where people can experience firsthand the service that BROOK’S provide,
and at the same time a place where people and people,
Japanese and West, internet and reality will meet and unite.
Come enjoy a relaxing coffee moment!
BROOK’S CAFÉ café space, comprising two floors – 1st floor and Basement 1 – is decked out in an elegant and simplistic Japanese Modern design that makes use of the warmth of wood. It is a space where anyone can lay back and relax. On the ceiling, paper tubes form a pattern of intersecting rings. This pattern, modeled after a portion of BROOK’S logo, is called the Wachigai (intersecting circles) crest, and holds the meaning of “harmony”.
In addition, at the shop corner, we will sell Drip Bag Coffee, powdered instant beverages "Cantafé", Japanese tea, and Black tea, packaged in boxes that are perfect for gifting as souvenirs.
At BROOK’S CAFÉ, we serve 2 types of drip coffee - a Harajuku original roast coffee and DRIPRESSO, which has been well-received even on our eCommerce site.
Other than coffee, we also offer the frothy and creamy delicious Cantafe series, authentic Black Tea with highly selected leaves directly imported from its source, and elegant and flavorful Japanese tea. You can enjoy a lineup that has garnered a strong following online at the café.
In addition, we offer delicious international cuisines such as our original coffee bean shaped Castella (Japanese sweet sponge cake) "Gateau de Cafe" and light snacks such as penne pasta that uses a specialty sauce directly imported from Italy. These dishes go well with BROOK'S 和 Wa Coffee.
At the café area, we provide free Wi-Fi service. On the payment side, by introducing the mobile payment solution “PayPal Here”, we could accept payment directly through your PayPal accounts – PayPal Check-In and Pay; you do not have to reach for your cash or credit cards. With this, we are able to offer a range of payment methods to cater to all customers, including customers from outside Japan.
コンセプトショップ BROOK'S CAFÉ |
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